Wretch 32: Unlocking creativity (VIDEO)

In this masterclass, our Co-Founder and Chief Creative Officer Lisa Simpson sat down with Wretch 32 - the Rapper, Singer, Songwriter, Author and Creative Director of 0207 Def Jam Records.

Starting out as part of group The Movement alongside Grime royalty like Ghetts and Scorcher, Wretch’s unique lyrical ability and dedication to his craft has helped him achieve legendary status among rap fans all over the world. For Creators In Session he spoke on the balancing act between creativity and commercial success that many festival organisers need to navigate. 

Included in this masterclass: 

• How to overcome creative blocks 

• Tips for communicating your ideas and vision

• Marketing to different audience segments 

• How to respond to seasonality and shifts in demand